A Message of Hope for HK with HSBC

Awethentic Studio created a stunning 3D projection installation for United Hong Kong and Tatler Hong kong on the face of the iconic HSBC Building.

The animation emulated scattered starlight that formed various shapes and figures, including a ballerina from the Hong Kong ballet and a lion dance performer.

The project’s message was to bring communities and the arts together to revitalise local industries affected by Covid 19 and raise funds for social enterprises such as Light Be, which rehouses families in need.

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