World’s First Cultivated Chicken Tasting At 1880
For the launch of GOOD Meat, the world’s first cultivated chicken, Awethentic Studio designed and produced an immersive dining experience at Singapore’s 1880 and JW Marriott South beach. Guests were treated to a multi-sensory journey from the prehistoric age to the future of food.
360° Delivery With foodpanda
GOOD Meat partnered with foodpanda to carry out the world’s first delivery of cultivated chicken. Each customer received a branded headset to watch a 360° film and experience immersive dining in their homes.
Vogue HK x La Mer – World Oceans Day Campaign
We directed and produced this campaign for Vogue HK and La Mer for World Oceans Day to raise awareness about plastic pollution. The short film features celebrities, athletes and their children, including: Alex Fong, Kathy Chow, Laurinda Ho, Nicola Cheung, Jennifer Yu, Fish Liew, Margaret Chung, Cecilia Ngan, Rosemary Vandenbroucke and Sai So, who together pledge to protect our ocean and guard the planet’s ‘blue heart’ for future generations.
We created a feature video for HSBC showcasing their ‘Next Generation Sustainability Leadership’ program, where leaders explored rainforests in Sabah, north of Borneo, to experience the beauty of nature and cultivate a deeper understanding of our planet.
BREITLING X KILIMANJARO
Awethentic Studio partnered with non-profit Project C Change to produce a short film with Breitling and raise funds for biodiversity conservation. The video featured a diverse team of celebrities, impact investors, artists, and more, and followed their journey up Africa’s tallest peak, Mt. Kilimanjaro.
We conceptualised, captured and produced a full print and digital campaign for Cartier Hong Kong for the launch of their ‘Drive De Cartier’ watch featuring Sean Lee-Davies. Working closely with Cartier, we designed a roll out strategy to maximise social media impact while retaining a quality level that is synonymous with the venerated brand.
Jimmy Choo x Tina Leung Short Video
We filmed fashion icon Tina Leung as she explored the city in Jimmy Choo’s signature heels.
The Nate – 360°walkthrough video
We created a 360°walkthrough video for The Nate, a serviced apartment in Hong Kong. Potential users can use their device to navigate space in order to have a holistic experience of the studio.